The floral industry in the USA is constantly evolving from global flower trade updates to local floral design trends and sustainability practices. Whether you are a florist, wholesaler, event planner, or simply a flower enthusiast, staying updated with reliable floral news is essential. Fortunately, there are several floral news websites that provide in-depth coverage of industry trends, events, business insights, and design inspirations.
We’ve rounded up the 10 best floral news sites that every flower business and enthusiast in the USA should follow.
1. Flowers and Cents
Flowers and Cents serves as a hub for floral professionals looking for industry news, discussions, and trade updates. It features forums, news articles, and directories, making it especially helpful for wholesalers and importers.
Why Follow:
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Covers global floral trade and logistics
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Features forums for industry discussions
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Great for wholesalers and supply chain professionals
2. Florists’ Review
Founded in 1897, Florists’ Review is one of the most trusted publications in the floral industry. Based in the USA, it offers design inspiration, business advice, trend reports, and event coverage. Many florists rely on it for both creative ideas and professional guidance.
Why Follow:
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Oldest and most respected floral magazine in the USA
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Great resource for floral designers and business owners
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Covers weddings, holidays, and seasonal trends
3. Perishable News
Perishable News provides timely updates across perishable industries, including flowers. The floral section focuses on trends, new products, sustainability initiatives, and retail strategies in the USA market.
Why Follow:
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News updates from multiple floral suppliers and brands
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Focus on perishable product logistics
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Excellent source for B2B floral professionals
4. Society of American Florists (SAF)
SAF is the premier trade association for the floral industry in the USA. Their website offers policy updates, research, webinars, and floral news articles that help florists stay competitive.
Why Follow:
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Advocacy for the floral industry in the USA
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Business resources and research studies
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Educational tools and webinars
5. Floraldaily
Floraldaily is an international online news platform that provides daily updates on the global floral industry. It covers American flower markets extensively, including production, marketing, and innovations.
Why Follow:
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Daily floral news and updates
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Global coverage with strong USA focus
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Ideal for growers, exporters, and distributors
6. American Floral Endowment (AFE)
AFE supports research, scholarships, and industry development. Their website publishes floral research findings, sustainability insights, and fundraising events that benefit the US floral community.
Why Follow:
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Scientific and business insights
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Great for students and researchers in floriculture
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Focus on the USA floral industry’s future
7. WeddingWire
For florists working in the wedding industry, WeddingWire provides valuable insights into floral trends, design ideas, and seasonal inspirations. It helps floral designers understand what couples in the USA are currently seeking.
Why Follow:
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Wedding floral inspiration and trends
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Helps florists align services with market demand
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Covers seasonal flowers, colors, and styles
8. BloomNet Blog
BloomNet is a floral wire service provider in the USA. Their blog features articles on florist success stories, marketing strategies, and industry updates, making it a great resource for retail florists.
Why Follow:
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Business and marketing tips for florists
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Insights from USA floral networks
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Covers both retail and online flower sales
9. Floraculture International
Although international, Floraculture International is a leading source for floriculture industry trends that are highly relevant to the USA market. It covers sustainability, breeding, logistics, and retailing in florals.
Why Follow:
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In-depth global floral news
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Strong focus on sustainable practices
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Great resource for wholesalers and importers
10. Greenhouse Grower
Greenhouse Grower is a USA-based publication focused on commercial growing. Its floriculture section covers production tips, technology, plant health, and greenhouse floral innovations.
Why Follow:
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Perfect for growers and suppliers in the USA
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Covers greenhouse technology and trends
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Strong focus on business efficiency and sustainability
Staying updated with the latest floral news is crucial for success in the highly competitive USA floral industry. Whether you are a local florist, wholesaler, grower, or event planner, these 10 floral news sites provide the insights, updates, and inspiration you need to grow your business and stay ahead of trends.
If you’re serious about succeeding in the floral industry, make it a habit to check these websites regularly and never miss out on important updates that could shape your business.
